On May 12, 11:03 pm, wrote:

Really? And how many free magazines do you know of? Since all you need
is "a large enough subscriber base," where go I go to get my free
copies to /Time/, /Newsweek/ and /People/?

Many magazines are sold at very low rates for a one-
year subscription, including those which are far better
-- and thicker -- than Chess Lies. They make money
from the heavy advertising, while using the minimal
subscription fees to offset postage costs. When you
consider how skimpy Chess Lies magazine is and its
"captive audience" of rated chess players, I see no
good reason why it could not be free. However, the
low, low rates I mentioned are often reserved for new
subscribers; after the first year, most will try to get
renewals at substantially higher rates to augment
their advertising profits.


-- help bot